Red Bear Angels portfolio company FIT:MATCH.ai has been selected as one of five companies in the 2026 cohort of the MLS Innovation Lab, Major League Soccer's flagship initiative for identifying and scaling next-generation sports technology. The AI-powered body intelligence platform will deploy its solutions in real-world MLS environments throughout the season.
FIT:MATCH.ai's player identification and assessment platform uses mobile devices, AI, and computer vision to capture detailed body data, generating a full 3D avatar with measurable physical insights in seconds. The technology provides clubs with standardized information to support talent evaluation, inform development decisions, and enable more consistent comparisons across players.
The company will have the opportunity to test its technology at premier events including the 2026 MLS All-Star Game, MLS NEXT Fest, and Generation adidas Cup. "This group represents a strong mix of real-world AI technologies that can have immediate impact across athlete performance, television production, and fan-focused innovation," said Chris Schlosser, MLS SVP of Emerging Ventures.
