Red Bear Angels portfolio company Mulberry, a leading provider of modern product protection solutions, has announced a new exclusive partnership with Valliani Jewelers, a family-owned fine jewelry retailer with more than 30 locations across the United States.
Under the partnership, Valliani Jewelers will offer Mulberry's jewelry care protection plans across its stores, giving customers expanded post-purchase peace of mind. Unlike traditional third-party protection models that remove retailers from the customer journey, Mulberry's platform keeps Valliani actively involved in repairs and service fulfillment — preserving the personalized relationships that define the Valliani brand.
"We've built our business around our customers and their needs," said Kashif Valliani, CEO of Valliani Jewelers. "Adding Mulberry's jewelry care protection strengthens our ability to support customers long after their purchases." The partnership includes seamless point-of-sale integration, enabling Valliani associates to enroll customers in protection plans directly within the existing purchase process.
